9 Ways Women in Europe and America Are Wearing Red Sweaters


Cherry red has burst onto the scene as fashion’s must-have color trend this year. We’ve seen the bright, bold shade dominate in everything from bags to dresses to shoes, but perhaps the easiest (and coolest) way to wear the scarlet shade is through none other than a classic sweater. You see, red can be an intimidating hue to embrace, especially for anyone who relishes in the ease of wearing neutrals. If you’ve felt like this trend was one you wanted to try but couldn’t figure out how, a red knit just might be the answer you were looking for. 

Not only is this bubbling micro-trend an easy way to dip your toe into the bold hue, but it’s also a piece that is featured in some of the coolest Instagram posts we’ve laid eyes on all fall. In fact, fashion people in cities all over the map are agreeing on this one. We charted the course of the red-sweater trend from the boulevards of Paris and the cobblestone streets of Antwerp to New York and London’s best dressed city blocks. Here, take a look at the myriad of cool styling ideas, from creative to casual, and, of course, shop our favorite red sweaters along the way, including a certain TikTok-viral cardigan that’s under $30.



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